Dudley James

James Dudley Management's strategic studies and consumer healthcare market reports provide the most visible evidence of our commitment to help our clients anticipate change, identify opportunities and capture future sources of growth. Our research helps us to develop the breakthrough insights into changing consumer trends, evolving market structures, economic drivers, regulatory issues, and dynamic competitive environments. This enables us to provide the quality of consultancy our international, world class clients expect.

James Dudley is one of Europe's leading strategic marketing thinkers and an influential contributor to a number of ground breaking marketing initiatives in Europe's consumer health markets. He is a well known speaker and is the author of a number of highly important, strategic marketing studies including his best-selling work "Winning Strategies: Successful Innovation beyond ℞ to OTC Switching".